Launching a product in a crowded WordPress market

Today I published the pre launch page for my side project Lapisense. In case you missed it, it’s a hosted activation and updates API for WordPress based products. If you don’t like running a plugin that does this for you, Lapisense might be a nice fit for your products.

I got a ton of great feedback already, but one of the questions really stood out to me. Why did I launch a product in such a crowded market? There are competitors out there, WP Updates and Freemius to name a couple. Both are really solid services already. But still, I wanted to explore this market, because I think there is more to achieve. Continue reading Launching a product in a crowded WordPress market